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Tony the Tiger

 

 

Kellogg's introduced Tony to the world in 1952 to promote their Sugar Frosted Flakes. His original designer was children's book illustrator Martin Provinsen. Tony has undergone many changes in his appearance over the years. He has had a new head, eye colour change, grown in size, and has become more muscular. Tony's voice ( "They're Grrrreat!") is that of  Thurl Ravenscroft. 

 

 

His wife was known as Mrs. Tony or Mama Tony. In 1952, Tony's son, Tony Jr was introduced into the campaign and became the trademark of Kellogg's Frosted Rice. In 1974, (the Chinese year of the tiger), Tony also had a daughter named Antoinette. Since 1981, Tony's face can be seen on the Kellogg's hot air balloon.

 

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